













Agency
Leo Burnett Toronto
Additional Credits
Creative Directors: Steve Persico, Anthony Chelvanathan
Art Director: Jordan Gladman
Copywriter: Mike Johnson
Awards:
ADCC
Atomic Awards
Promo Awards
Marketing Awards
The Coors Light Fantasy League didn’t award winners things like swag, tickets, or cash like our competitors. Instead, every week fans competed at CoorsLightFootball.ca to win what they really wanted: Ultimate Bragging Rights!